Affiliate Marketing Masterclass
with Ali Izzo
Friday, 24th November 2023 | 12:30 PM AEDT
Hosted by PR and Media Coach & Strategist, Liz Nable, join veteran journalist, editor and media expert Ali Izzo in this 90 minute masterclass designed to teach you how to make the most of your media wins and make more money too!
What You Can Expect To Learn:
⭐️ What Affiliate Marketing is and how you can use it to get your product or service featured in the top media organisations around Australia and the world.
⭐️ How it works and how being aligned with an official AM Agency significantly increases your chances of being featured and getting media coverage.
⭐️ How affiliate networks work with publishers in Australia and how that might differ to overseas media
⭐️ Who makes money from affiliate marketing and how publishers and editorial teams use it. How you can make it as easy as possible to work with you and your business or brand.
⭐ ️ An introduction to the main organisations and key terminology to be familiar with.
⭐️ How PR agencies use affiliate marketing to get more exposure for their brands.
⭐️ Plenty of time for individual questions and case study Q & A
✨ PLUS a one-page 'cheat sheet' to keep as a checklist for best practices when using affiliate marketing to benefit your brands and clients.
Meet Ali!
ALISON IZZO IS A MEDIA PROFESSIONAL WITH 20 YEARS OF WORKING IN WOMEN’S LIFESTYLE TITLES - WITH A SPECIAL INTEREST IN FASHION, BEAUTY AND HEALTH.
Starting in print at CLEO and DOLLY, she then moved into digital by joining Popsugar Australia in its formative years. From there’s she’s worked at ELLE, Cosmopolitan, Harper’s BAZAAR, JONES, Stellar and Body+Soul in hybrid roles, and also dipped her toes into the world of producing and hosting podcasts with Healthy-ish.
She’s now the Head of Digital Strategy at Are Media, sitting across iconic titles like the Australian Women’s Weekly, Marie Claire, Gourmet Traveller, Home Beautiful and Who.
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