Speaker 1 0:00
This year alone, a staggering $5.8 million has been lost to dating and romance scams, leaving Australians in all corners of the country broke and broken hearted. Now one woman is about to and is out to make a difference. After
Speaker 2 0:15
14 years in the police force, Kylie Dennis has now shifted her focus to fraudsters seeking justice for innocent Aussies scammed out of love. So how does she catch these con artists? And how can you sniff out a scam before it's too late?
Speaker 1 0:28
We welcome Kylie Dennis from two face investigations. Hello, Kylie, nice to see you. So you spent more than a decade chasing down criminals. You're a hostage negotiator, intelligence officer and undercover operative. Tell us about the moment that you decided to switch from policing to what you're doing now.
Speaker 3 0:44
So a friend of mine reached out to me. She's a bit worried about her mum. Her mum had been dating online in secret, and she didn't know how to approach it. So she sent me some photos and a bit of information, and I was able to identify that the photos belong to a real estate agent in California.
Liz Nable 1:01
That's Kylie Dennis on Channel seven's the morning show last year, and the friend's bum she's referring to is actually her mum. But this was Kylie's first big break in the media, and she wanted to tread carefully. Fast Forward 12 months an MMA alumni and former private investigator. Kylie Dennis is an absolute media powerhouse, having been featured in more than 20 media outlets, from Marie Claire to morning television, The Daily Telegraph and two GB. In fact, she's everywhere. She's now traveling the country, doing what she loves, speaking on stage, hosting women's education events and helping empower her target market, women over the age of 65 about how to avoid being sucked into online romance scams and all the sordid Tricks Online scammers play to entice vulnerable women of a certain age into handing over hundreds of 1000s of dollars. Kylie took my media masters course almost 18 months ago now, but she has quite literally taken the ball and run with it. She still pitches consistently and takes every opportunity to double down on her niche and build that reputation as the top expert in her field. And it's working, culminating in an incredible opportunity to work with huge brands like Optus and most recently as the face of Westpac anti online scan campaign, that is a big deal, huge, even so, how did she do it? Well, aside from taking the MMA course, Kylie has soaked up every single morsel or information I have shared over the six week in the course and beyond, she was teachable, coachable, and hungry for feedback, and has just pitched and pitched and pitched. She just will not take no for an answer, and it's paying off. Not only is she getting featured in the media almost every week, but big brands are knocking on her door to work with her, as I say over and over inside my course, my job is to share with you everything I know, to help you understand the media and how the news cycle works, and to educate you on what makes news, I teach you how to think like a journalist, but then it's up to you to act like one. Kylie's success in the media is wild, but it's 100% possible when you put into practice what I teach, place your pride to the side and make a conscious decision not to take rejection personally. Media and PR is a long game, and Kylie Dennis is keeping score. You
Liz, hello and welcome to media magnet, the podcast for female founders and women owned businesses, startups and side hustlers who want to learn how to grow their business leveraging the media and free PR, I'm Liz Nabal, and I'm your host, personal publicist. PR, strategist and dedicated hype woman. My goal with this show is to give you a behind the scenes tour of how the media works, to break down the barriers between your business and the big mastheads, so you can see how easy it is to get featured simply by giving journalists what they want. At media magnet, you'll also get access to the top journals, editors, writers and PR people in your industry, and beyond, sharing their secrets and expertise on the how, why, what and when of pitching and getting featured in the media consistently, I will share with you how to build your reputation as an industry expert so successfully the media will be knocking down your door. When I first started in small business 12 years ago, I had no idea what I was getting into. I had spent 15 years as a television news reporter working at several major networks in Australia, and then as a freelancer in the US and around the world. I spent years dividing my time between working. Long shifts on a news desk and traveling the world, chasing stories. It was unpredictable and exciting until it wasn't anymore. I decided I wanted a life where I was in charge of what happened next and where I was working to build my own empire, not someone else's. There was a lot I had to learn about running my own business, but getting media and great free PR was not one of them. I already knew what the media wanted. I knew the secret formula for what made news, and I knew how to leverage those media outlets to build my business, get more exposure and ultimately make more sales. I was featured in every major media outlet in the country, and I never spent a single cent on PR. I took that knowledge for granted until it dawned on me one day that I could teach what I knew to other businesses, let them in on the secret, and they too could build their brands with organic media and PR, let me help you take your brand from Best Kept Secret to household name. This is media magnet, the podcast, and I'm pretty pumped to have you here.
Hi Kylie, and welcome to media magnet. Hi. Liz, how are you? I am so good. And you know what's so weird this podcast episode has come about because I just finished the launch of the May round of the media masters Academy, and I was going through the old episodes of the podcast, and I was sure that I'd had you on the podcast, and I haven't. So my deepest apologies, Kylie, you are someone who I think he's got a great story to tell about how you've leveraged media and PR to grow your business and your personal
Unknown Speaker 6:49
profile. Well, I'll forgive you,
Liz Nable 6:52
and also, I keep seeing you every so you're bloody and more media than I am. So why don't we start by Do you want to explain a little bit about what? About what you do, and perhaps why you chose to do the media masters? Course, because you had you did it in 2023 so you're a bit of an old hat with media and PR now, but like, let's have a chat about how you kind of got started and what you do.
Speaker 3 7:13
So I investigate online profiles, dating profiles, to determine whether they are fake, or whether they are real, to protect those that are going online dating. So that's sort of like the basic crux of it all. So I will go on to online dating platforms. I will identify who's fake. I will start talking to some of the scammers to learn some of this, their tactics, and then I just report them and all that sort of stuff. So it's all about obtaining information about how scammers work, and then educating everyone around it. So that's sort of like the basic background of it all. And I then, because I remember, I was in, if you remember, I was in Thailand when I reached out to your course, yes,
Liz Nable 7:59
that's right, you're in a pool in Thailand,
Speaker 3 8:00
I was in, I was in a pool while you did your, you know, the one hour introduction. And I think we spoke about it after, whilst having a Chardonnay, and signed up there and then and said, well, I need media. Look, I have to get from here. Is this business idea here is what I want to help people with. How do I get that point A to point Z, I need to get my I need to get myself out there somehow. So that's why we started the course. I started the course,
Liz Nable 8:29
and I think it's important to quantify here that you weren't just a random crazy lady who decided to go on and start catfishing scammers. You have a background in law and order, correct?
Speaker 3 8:40
Yes, yes. So I was a police officer a long time ago. Spent nearly 14 years in the in the police so I was trained as a detective and a negotiator and an Intel and child protection so I did that, and then I moved into a hospitality venue and spent many years in that. So it wasn't something that just popped up. And also my mum became a victim of a romance scam. So it was after that that I realized this is worse than what I knew, and I didn't think that we were reporting enough. It certainly wasn't out there in the media enough for people to understand how bad it is.
Liz Nable 9:15
And so you obviously did the course you've had great success. Can you list maybe just off the top of the head, of your head, where you've been featured, where, what kind of media you've had.
Speaker 3 9:24
I've been in Marie Claire Daily Telegraph, Sky News, two GB, the local papers here. I've been featured in ABC, Illawarra, ABC, Darwin, some radio station in Hobart, the morning show. I've got an article coming out Australian women's weekly that should be coming up. It's apparently in print. That's that's taken a long time. What else isn't that terrible? I should know, hang on, I'll just take five. I'm. Looking at my little form here, take five, which led to take five, or that's live in the UK. So they took that article and tweaked it over there, Daily Mail, Australia, nine.com choice magazine, seniors magazine, CB nation, that's about region, Illinois and Mama
Liz Nable 10:20
Mia. I finished. I finished.
Unknown Speaker 10:23
God.
Liz Nable 10:25
Um, that is amazing. That is amazing. You, you've taken the ball and run with it here. What has so obviously, lots of people listening to the podcast have different kinds of businesses. You're you're not a one man band, but you are the product, I guess, and the service, what? What is media and PR done for your business, both like, economically, like, have you exploded your sales or clients, and then also for your personal profile? What are the benefits that you've seen, perhaps even things that you didn't think of, or benefits that you didn't realize were even available?
Speaker 3 11:00
I think my personal branding has increased dramatically. I think people are understanding that I'm not a, you know, a fly by night type person. There's still that stigma there. So people, though they're they're reaching out to me. They may not be engaging with me as much as what I thought. So we've still got that shame attached to it, but it's interesting, one of the one of my clients, she'd had the take five magazine, it was sitting on her coffee table, and it took her months before she actually reached out. So it's that idea that it may not be immediate, certainly for my world, it's a little bit of different world than maybe selling a product as such, but it's still out there. So when people want to do maybe their due diligence on who I am, they can see that I'm there, you know, I've been interviewed. I'm a real person. You know, I have this belief that I want to make change and that I'm, you know, wanting to talk about it anywhere and everywhere. So, and that's what media does for me, I will talk anywhere to anybody about it.
Liz Nable 12:05
I think for a lot of the students who do the media masters program, like, the first win almost feels like the hardest, particularly this is brand new of which it is for most people. Was it the hardest? Like, how did you get that first win? Where was it? How did you? How did you get featured first?
Speaker 3 12:23
I think it was, I'm going to say it was Mamma Mia. Might have been just a quick article, and it's interesting because the byline basically indicated that I was having an affair with with my husband, or I was going under. I was going undercover, and I read the intro, and I went, That's not, actually, that's not, not No, no, no. But the content was right. It was just the grab was wrong. So, you know, I keep that as my first, my first media piece. I'm a bit of a giggle when I read it, because now I'm not having an affair with my husband, against my husband. So I think that was number one. And then there was another one, one of our flame magazines here in the Illawarra, yeah, be on a, you know, on a scam buster. So, so I think as 2023 started to where it is now, the the language of who I am has sort of changed a little bit more, but that says I've got a little bit more confident too, yeah, within that landscape still going on television frightens the living daylights out of me, but I'll rock up. I'll rock up, put my, you know, pull my big per girly pants on, put my shoes on and do what I have to do.
Liz Nable 13:32
True entrepreneur. We just always hustling. We just do what we gotta do, right? That's right. Um, so your big break was that the morning show, yes, parents,
Speaker 3 13:43
yes. That was my that was a big break. And that just that didn't really result in me pitching to anybody that just happened to be at the right place, talking to a makeup artist, and she was just so fascinated by what I did that she went back to the show and said, You've gotta really talk to this girl. So they sort of brought me on in the morning show. And was like, wow, okay, I've got this. This is, this is
Liz Nable 14:05
huge. This is huge. And tell us a bit about that evolution and what that big break brought you, because you then got this flurry, like it was, like a knock on effect. I
Speaker 3 14:16
think it was more of that confidence, you know, I was able to say, Well, I've, I've put myself in front of the camera, you know, I've said my piece. They were great. They, you know, held my hand through that process, which is fabulous. And then after that, I was able to, just then use different platforms, whether it be sauce bottle or whether just finding out little bits of articles here and there that I was able to sort of send little bits and pieces to people, more sauce bottle than anything. But I felt that confidence that, okay, well, I've got this behind me. That that one article, I had Mama Mia, then I had, you know, something down here in the Illawarra, and then I had the morning show. That was sort of like a little bit of a a grounding to say, okay, you've, you've, you've got something that maybe someone wants to, you know, talk to you about. Mm.
Liz Nable 15:00
Hmm. So fast forward to now. You've just done a partnership or signed a deal. I don't know how to kind of quantify that opportunity with Westpac. Tell us a bit about that and how that came to be, because that was as a result of that bill like that, that development of your public profile?
Speaker 3 15:20
Yeah, so I think I mentioned it before it was I had a collaboration with choice magazine for an article, and someone else, Optus, or somebody, and somewhere along the lines, the Westpac team have seen that. So they then have gone, we're doing something to promote the the platform around romance scam. So they'd seen me and said, you know, we would like to now interview you for Westpac wire, which was fabulous, and also in their magazine. And I don't know whether that was also because I'm also a Westpac customer as well. So it all sort of just worked in really well. But they just reached out and said, we would love to have you interviewed? Are you prepared to be interviewed? And of course, you never say no. You say absolutely. When do you want me there? I've only ever said no once, yeah, and that was Sky News, and I'd pitched to Rhiannon before we we'd talk before. And I said, Oh my God, I've got this great idea. She said, that's great. Can you come on at 10, 10:45pm tonight? And I went, no tomorrow night, and I said I'd love to, but it's my birthday, and they're taking me out. I'd love to, but there might be possibility that I may have had too many bubbles. Yes, so I never say no, ever. And that was the same thing with Westpac. Sure, when do you want me there? I will juggle whatever I have to do to get there. Yeah, to be interviewed,
Liz Nable 16:40
and I, and I only learned of that Westpac situation when I was scrolling through my Facebook feed, and there you are as the face of their anti, you know, anti scam campaign, which is that is huge because you are not that. You're a little business. I don't want to that's right, really, it's just me, but they're a huge corporation. Yep, yes, so that's a big learning for all of us in this SME space. Yes, there really is a tie that's turning towards featuring and profiling small to medium sized businesses, individuals with great stories who can speak and you know, are articulate and and passionate about what they do. Yeah,
Speaker 3 17:22
and I think that's a big thing. I think you hit the nail on the head. If you're passionate about what you do, your message is going to come across. And that's, that's, you know, with Westpac, it was fabulous, because though I knew a couple of the questions that they were going to ask, we It wasn't just a one off, you know, that we didn't just record it. We had to do it a couple of times, which was quite funny, because in the end, I said to the team, I'm now forgetting what I'm saying. I can't remember what I meant to say. Well, what did you want me to you know, so it was a bit of a funny bits and pieces at the end, but it was, it was a really nice way of doing it that I know what I I know what I'm passionate about. I know what I want to do, and I know I want to change people's perception on, you know, victims of of this crime. So I went in there with that, you know, with that, that fire in my belly to say, well, that's what I want to do. And I think that's what makes it easier, too.
Liz Nable 18:12
What would you say is some of the other opportunities that have come to you because of that development in your public profile and because of that media coverage, because I, you know, I obviously follow you on social media, and I you seem to be everywhere you you've been getting lots of opportunities, you know, not just in media, right? Yeah,
Speaker 3 18:29
I I use the media part I can now use when I'm pitching to organizations to talk about, you know, scams. I've just done the country Women's Association event yesterday, which was fabulous. So there's 400 women there, and as a result of that, there are, there are members that then came and spoke to me about people they're concerned about, so they're reaching out to me. So what can we do? And I'm saying, well, we'll work together to ensure that this person doesn't go down that dark space. So I think having that, even if it's just one or two little pieces of media attached to you, gives you that little bit of credibility for me to say, when I'm pitching myself to organizations, I'm really good at what I do, I'm really passionate what I do. You need me to help your your members, you know, learn a bit more from what's happening in my landscape. What
Liz Nable 19:24
would you say is the difference between, perhaps yourself and someone else in the course who's not clear on what they stand for and the niche that they're in? Because I think, in my experience, it's hard, because we have a lot of students who come into the course who think that they want to talk about, like, broadly speaking, let's say women's mental health, which is very generic, and it's very hard to get featured when you're speaking at such a high level, because you just blend in with everybody else, right? You you've kind of, you were 10 steps ahead to start with, because you had this very, very. A fine niche,
Speaker 3 20:02
yes, and I think that's it. You've got to be very specific on what you can do. I could talk about scams as a whole, but I'm not going to, you know, I don't have that expertise in every avenue of scams. So my expertise now is romance, with a side of high mum scams and a bit of pig butchering and in there as well scam so but, but they all can blend in together, because that's my demographic that I'm dealing with, and I'm happy with that. And I think if you're going to in the course, and you know, I've said that before, I've seen people pitch where even I will go, I don't know what you're pitching. I don't know what your business is, because it is too generic. So be for me, it has to be specific. It has to be that the average Joe Blow has gotta understand what you are or what you stand for, and short and sweet.
Liz Nable 20:53
Yeah, I think the danger is a lot of people starting out in this media NPR journey think, oh, I don't want to discount an audience. So I can speak to this, and I can speak to this, and I can talk about this, but that's actually a really slippery slope, because then you stand for nothing
Speaker 3 21:09
100% and look and my target market, and I, you know, I'm 55 and I say, US oldies, anyone at the age of 50, that really upsets all 50 year olds. But my target market is 65 and above. And then, you know 55 you know the 65 and above is my target market. And then I tap into the 55 and above. And I you have to have a specific, you're right. You have to have a specific target market. I can't be I can't be everything to everybody. I can't do it because it doesn't make I can't learn it all. I have to know one specific area,
Liz Nable 21:43
and I think it's really important to understand, and I probably say this ad nauseum, so if anyone's listening who's listened to lots of episodes of the podcast, you'll think that I'm repeating myself, but this is for anyone at the back who hasn't heard this before. Journalists are super time poor. They don't have 20 minutes to read your two page email about your life story, you need to have this super articulate, well prepared get to the point almost like an elevator pitch, like you would to anyone you know in a networking situation, or you know a room of people that you don't know, so that people know very clearly from the word go, what you do and what you stand for, and your niche
Unknown Speaker 22:22
100% don't
Liz Nable 22:24
waffle. Don't waffle, because waffle. You know, like you say, you don't want to be that person in the room, that after 20 minutes, everybody's still going, I have no idea what they're and there's always that person. And I think, obviously, that's why the course is six weeks long, so we can really massage that messaging over six weeks. But so I do think that you've got a really strong advantage, because you nailed that from the outset. You knew straight away it wasn't just scams, it wasn't fraud, it wasn't, you know, generic kind of catfishing, it was very specific online romance scams for women 65 and older. Because, yes, done, done, done, done, very clear. Now, I know you're also successful in this space, and you know you really executed the course because you were teachable. You took on feedback, you didn't take it personally, and you wouldn't take no for an answer. But what are some of the other things you've done? You mentioned source bottle. Tell us a bit about that. What else have you done to kind of just continue hitting the media at all angles and get yourself featured freaking everywhere?
Speaker 3 23:27
Look, I'll answer any source bottle article that may say the word women over 50. So anything they might say and doesn't mean I get it. That's like I might have, I don't, I don't know. Maybe I've done 50 sauce bottle call outs, like, I haven't got them all, but I will, then I will pitch and say, Hi. My name is Kylie Dennis. Sauce bottles just come up now, which is really cool. Oh, they've just wanting real life stories. That's very funny. So, you know, there might be something about tell me, you know, real life story that you've changed your career at 50. So I will send something in about that. So it's not specific about romance scams. I will do that. I've had a lot of ones that are generic scams. So I will then answer it as being, you know, I'm in that space of romance scams. I'm here to change shame, etcetera, etcetera. So anything that comes out that I think has some tweak that I could talk about myself changing my business, or talk about my business and weave it in, or talk about shame and weave it in, I will just answer sauce bottle. Answer So and like we've spoke about before, you don't have to pay for sauce bottle. I've paid for sauce bottle because I put my expert profile, and as a result of that, I think I've got a couple of call outs from me having my profile on there.
Liz Nable 24:47
Yeah, yeah, you're so you've got your expert profile on source bottle, yes,
Speaker 3 24:51
yes. So it's there. So with all the code, you know, the buzzwords and everything that they you know want, and
Liz Nable 24:56
how important was it for you when I know you did the course and you did. Brand Story, did you attach that when you were pitching initially, to showcase kind of a bit of your background and why you do what you
Speaker 3 25:07
do? Yes, yes. And that's part of that you you've gotta put down everything, who you are, like, you know, put down my background, how it's got through. I mean, it's not long, but it's enough that if someone read it went, Well, I know that she's an ex New South Wales Police officer. She's gone as she was a hotelier, and now she's gone into this field because her mum was a victim of a scam. Okay, now I can see those three areas. I know what she stands for.
Liz Nable 25:32
Yeah. What's your end goal with all of this? Have you got? Where are you working towards? What? What's your kind of, I guess your ultimate kind of result for all this media that you've been
Speaker 3 25:43
so good at getting Well, I think I'd like to, I just want to go around and talk about it like that idea that I can stand in front of a group of people and just have that one light bulb moment where they go, oh, oh, okay. I never thought of it like that, you know. And that for me is my end goal, and my end goal, like, to be honest, my end goal is if I can help one person not to lose money. Well, happy days. That's if someone can read an article and go, Oh no, I think that's me. Okay, I'm going to reach out to Kylie beautiful, like, just stop. Like, it's just I, I've said to the CWA ladies yesterday, I've, I've, I've deputized them all the CWA Avengers, they are now my scam fighters, because I can't do this by myself, you know. And that's what it's about. If I can talk, if I can get some media traction, and then someone reads that, and they ring me, and then they then tell their friends, and someone doesn't get scammed. Happy Days, we beat the scammers, because that's all it's about. It's just about beating them, yeah,
Liz Nable 26:51
saving hundreds of 1000s of dollars, millions of dollars, but also the mental health of so many invulnerable
Speaker 3 26:57
Absolutely. Yeah, yeah. What's
Liz Nable 27:01
next for you? Are you like Speaking at the UN General Assembly or
Speaker 3 27:06
something? Hello, I'll put my webpage at the bottom and my email address. No, no, not, not, not. No, I've, I've
Liz Nable 27:16
lobby government, perhaps, to change rules about online security. You guys, you know I
Speaker 3 27:22
would really like to I would like meta to be fined for every fake profile that's on Facebook. I'd like that to happen. I would like that every time, you know, I identify a fake profile that they get fined a million dollars. And you know that money goes to the victim of the scam. You know that to me that, you know, I'd like that to change, because every time I send in a request to identify that this is a fake profile, this is a scam, I get back, oh, it complies with community standards. I'm getting tired of that. Not good enough. It is, it is it is unacceptable. And I can't I don't sit here and spend hours of a day going through Fake, fake, fake Facebook profiles, fake book. I don't go through fake book for the sake of doing nothing else, because I've got nothing else in the bed of the day. But if I can go and remove some of these from the platform, that's great, but it's not happening because Facebook don't care. It's it's a business. For them, they don't care there is so for me, there's so many fake profiles out there, and then when I talk to people who who are on Facebook, they're not understanding how this, this friendship works, and how the scammers can get in and then get into your friendship groups. People don't understand that. So when you talk about that, so my end goal is to have all dating platforms be compliant, and everybody and Facebook to meta to be fined. Very
Liz Nable 28:51
important. Do you think it is for women to start to tap into some of the things that I guess you've learned from doing courses like the media masters Academy to really because so many women, particularly, I mean, there's so many women I've spoken to in the last week because of the doors, you know, being open to the course, who have got these amazing businesses, who's super smart, who are, like, so innovative, and they've got these, you know, running big teams, and, you know, scientists and educators. But when it comes to self promotion, they just feel so, like, intimidated, like, how important do you think it is for us, I guess, as women, to start to look that fear in the eye, I guess, and do these kinds of things to lift the profile
Speaker 3 29:34
look. I think that if we don't, if we don't do it ourselves, who's going to do it if we don't step up. And I understand that that's quite frightening to come in and say, Oh, I've got to put myself forward. Is my product good enough? Your product's great. You're great. Just give yourself that little bit of boost. Once you set foot through that front door and you start learning how it all works, it will come together. You know, it doesn't happen mine, you know, just didn't happen overnight. I've just been very lucky. But it will happen. It, and we talk about it, it's consistent. You know, you can do it if you you know, I've met someone who've got the most amazing they've created these amazing products, but I don't see them anywhere. And I think you could save lives. These are exceptional. You've got to learn how to put yourself out there and look the journals are beautiful people, you know. They their, their role is to get a story, you know? Then really, I mean, I haven't, sort of, I've only had maybe one that you know,
Liz Nable 30:41
we talked about this just before you record, you can share the story. Share the story. Carly, tell us what happened.
Speaker 3 30:47
So I think that when I put myself in front of the journalist, she misunderstood exactly what I do. So when she's come back to me with a story idea, I've said, No, that's not right. So then she's told me to sort of zip it a bit, because she's, I'm assuming she's trying to figure out, what do I do, and then so she sort of got a bit bit cranky. So I think she's, we've had that, that talk, she's had this belief that the story is this, when, in fact, the story is this, and she wasn't happy. And that's okay, and I understand that, and it's a learning lesson. Yeah,
Liz Nable 31:23
for me, even more important, if you're going to put yourself out there for media and PR and that's why you do a course like MMS with you understood that the narrative that she wanted wasn't something that you were buying into. You didn't agree with that as the yes space, and so you stood your ground, and that's really important understand how the media works in this the off chance, because it's not common. Most journalists like you say, lovely, yes, sometimes they have a story in their mind, and you can get swept up in that if you don't understand your narrative and what you stand for and stand by your opinions and your beliefs
Speaker 3 31:59
Absolutely. And I think learning doing a media course, you learn that if, if, if a journal wants you to say A, and you know that is not you, you don't say a. And I think you learn that, you learn that you still have to be true to who you are. You know you're not going to make up a story just to get a media Well, I I don't, and I hope noone does. Don't, don't, don't, don't do that because you don't want to lose the connections I've had from doing the course, understanding how the landscape works, and then having the relationship with the journals is great, because I know that if I need to send something to somebody, they may go, Oh, we've had Kylie on before, or we know that what her content is that's great, you know. And I think learning how to pitch is so important. I'm still not really good at it. I'm still not very good Well,
Liz Nable 32:48
I think you must be okay that you've had a lot of media Kylie, well, I can't. Thank you so much. I know you are a super busy woman, and you're like traveling the country these days, giving your very informative and important talks about anti online romance scams. So thank you for your time. Kylie, it's been an absolute pleasure, and I cannot wait to see what's next for you. Thanks. Liz, I'll see you soon. No doubt, part two coming soon.
Unknown Speaker 33:16
Absolutely,
Liz Nable 33:18
this episode of media magnet was brought to you by my signature group coaching program, the media masters Academy. The media masters Academy is a live, online, six week course taught by me and designed to teach you how to become your own publicist and give you exclusive access to pitch the country's top journalists and editors. Doors open just three times a year. Check it out at Liz nabal.com along with a ton of free resources to help you get started taking your business from Best Kept Secret to household name right now. If you love this episode of media magnet, please share it with your business buddies or on social media and tag me at at Liz underscore Nabal, and if there's a specific guest you want to hear from on the show, or a topic or question you want to know more about, please tell me, so I can make sure the show stays dedicated, especially for you. You.
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