All Episodes
Episodes
50: From Cop to Catfish Hunter - Kylee Dennis' extraordinary rise to become the media's GO TO expert in online romance scams
Kylee Dennis is a former police offer turned private investigator turned online romance scam expert. Ā Kylee knew there was something very newsworthy about what she did for a living so she took my Media Masters...
View Episode
49: Baking Bad: Important PR Lessons we can all learn from the Recipe Tin Eats Vs Brooki Bakehouse Saga
It's been a minuteĀ now since theĀ whole recipe plagiarism debacle between high profile Australian cook's Nagi Maehashi of Recipe Tin Eats fame Vs Brooke Bellamy, founder of viral bakery Brooki's Bakehouse first kicked...
View Episode
48: Special Election Edition with the Daily Telegraph's Adella Beaini: How to get in the media in the lead up to an election
47: You don't have to have a massive business to make a big impact, you just need to start. With Deena Shanahan.
Deena Shanhan, a Noosa native and 30 year veteranĀ of the travel industry knew she had a great product.Ā
The founder of Committed to Collect is the loyalty program expert you never knew you needed andĀ can show you the...
View Episode
46: Where are all the female experts? Why women account for less than 24% of news sources and make up just a third of all paid speakers, with behavioural scientist Penny Locaso.
I'll be honest, when I first started Nable My Business - I had quite a narrow-minded, short term view of what my business would do. What it's purpose would be.
I naively thought I was helping women-led businesses to...
View Episode
45: Who the hell is Tracy Hall? How this scam victim (now author) turned her worst nightmare into a new business.
Tracy Hall's story is W I L D š±
If you haven't heard of her yet, you will NOT forget her quickly after listening to this episode of the podcast.Ā
Tracy is theĀ infamous last victim ofĀ Australia's most prolific...
View Episode
44: Get Featured in The Daily Telegraph: Top Tips to get your pitch email opened and get a response!
My guest on the podcast today was so good inside the most recent round of the Media Masters Academy that I just had to get her on the podcast too!
Adella Beaini is a journalist and writer with the Daily Telegraph in...
View Episode
43: The Lucky Bitch Brand Story: How this self-confessed ālazy introvertā used it to build an empire with Denise Duffield-Thomas
You've probably already heard of my guest on the podcastĀ today, she's got almost 100,000 followers on social media, has written 4 best-selling books, created a super successful personal brand around money mindset and...
View Episode
42: Sourcebottle Recap Episode: Get featured in the media without lifting a finger - the online matching service crammed with free media leads you need to subscribe to right now.
Welcome to this special recap episode of my interview with Sourcebottle Founder Bec Derrington from November 2022! Ā
We had such an overwhelmingĀ response to this episode the first time we aired it, I thought it was...
View Episode
41: Pitch This, Not That! Draft the perfect pitch with Smart Company's News Editor, Eloise Keating
Ever wondered what the perfect pitch looks like?
Welcome to this special throwback episode of the podcast with Smart Company's News Editor, Eloise Keating,
We're recapping this one from November last year to celebrate...
View Episode
40: No CHAT GPT Responses please! How using AI to pitch the Media is guaranteed to get you blacklisted by journalists.
Ā
Forget everything you've ever heard about AI until now and listen to this episodeĀ of the podcast carefully. In fact, take notes because this one is a game-changer. Ā
If you're using platforms like chatGPT, Vello,...
View Episode
39: MMA Success Stories - FarmHer Hands Founder Angie Nisbet on how she got featured on Sunrise (and 6 other media publications in 6 weeks!)
Happy Launch Week listeners!
In The Media Masters Academy is open for enrolments from now until Tuesday 3rd September at 8pm AEST.Ā
As promised, here's the second mini-podcast episode for you to celebrate our doors...
View Episode
