Build Your Authority and Your Brand with FREE PR
MASTERCLASS
WEDNESDAY 20TH NOVEMBER @ 7.30PM AEDTÂ
THE MASTERCLASS STARTS IN →
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In this masterclass, you’ll learn:
- How to uncover your media-ready story
- Â Simple steps to pitch journalists with confidence
- Where to find journalists & editors looking for experts right now
- The exact structure of a pitch email that gets opened
- Strategies to secure your FIRST media feature — even if you're a complete beginner
This is your chance to break into the headlines and kickstart your media journey—no experience required!
YES I'M INÂ SUCCESS SPOTLIGHTÂ Â
The Turtle TribeÂ
3x Today Show Features + Thousands of Sales — from One Pitch
Shane and Ned Heaton, founders of The Turtle Tribe, came into Liz’s program with a meaningful mission, but weren’t sure their story still had media appeal. Once they learned how to reshape and pitch their narrative with clarity and confidence, everything changed: they secured a full 10-minute segment on The Today Show (a huge win in television), had their story featured on the show’s homepage, saw thousands of orders flood their website within 24 hours, and grew their audience with hundreds of new, excited supporters — all without paying for ads or hiring a PR agency.
"Thousands of orders swamped our site and lots of super supportive messages on our socials.
Now to fulfilment and leveraging the coverage.”
— Shane Heaton, The Turtle Tribe
 This is what earned media makes possible. Â
And in this live masterclass, you’ll learn exactly how to start even if you’ve never done PR before.