ARE YOU A SMALL BUSINESS OWNER OR ENTREPRENEUR STRUGGLING TO BREAK THROUGH THE MARKETING NOISE AND GET YOUR BUSINESS NOTICED?
Do you feel overwhelmed and anxious at the thought of having be on social media 24/7 to build your brand?
Do you cringe at the thought of having to self-promote or pitch your business, brand or yourself to the media?
Are you spending a fortune on Facebook ads that don't work, trying to keep up with constantly changing algorithms and spending more and more on marketing but not getting results?
What if I told you there was an organic way to grow your business, build your reputation as an industry expert and never have to spend a single cent on pay to play, PR or ads?
Well, there is is a way...using the media, leveraging FREE PR and building your reputation as an industry expert.
I know because I've done it myself and I want to help you do the same.
It's actually super simple once you know what the media wants from you and how you can deliver it to them in a simple easy formula over and over again, for organic exposure to hundreds of thousands, even millions of new customers every day...for FREE.
You'll be so good, that before too long...you'll be the best known expert in your industry and the media will be calling you!Ā
Keep reading to find out more.
FREE MASTERCLASS!!
GET FEATURED IN THE MEDIA BEFORE CHRISTMAS!
We're celebrating the launch of the Media Masters Academy with a FREE Masterclass designed to help you take action and get featured in the media before 2024 is over and out!
MEDIA MASTERS ACADEMY
DOORS ARE CLOSED!
Transform your business from best kept secret toĀ household nameĀ with my fail-proof 6 Week Media & PR Course.
JOIN THE WAITLIST FOR FEBRUARY 2025.
ONE ON ONE STRATEGY SESSION
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Need some one-on-one help with Media & PR Training? I can help with everything from your brand story, preparing for media interviews, presentations and pitching!
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Hi there, I’m Liz.
My passion for entrepreneurship and business happened by accident. Originally a TV journalist Liz spent 15 years working around the world, including six years in New York.
It was while living in New York, that I discovered the barre workout and knew instantly this could be a huge business opportunity in Australia.
After returning to Sydney with my husband and young family in 2011, we found themselves caught in the middle of the GFC downturn and I spent the next year doing long hours at a 24 hour news desk and rethinking what the future looked like.
With a ton of media skills but no formal fitness or business training, we decided to start our own business by buying a franchise and within six months we became Australia’s first franchisees of little known fitness brand, Xtend Barre and we opened our first location in Sydney.
Over the next 8 years we increased our investment to four locations while helping the US based brand build national awareness and get media attention around the country.
There was a lot I had to learn about running my own business, but one thing I was already an expert in was how to get great media coverage and FREE PR to take Xtend Barre from an unknown brand in Australia to a household name.
It dawned on me that my insight into what the media wanted and my knowledge on how how to successfully leverage those media organisations to help build my business, was an invaluable asset to our incredible growth.
Now I teach my expertise in growing your business using the media to women in small to medium business all over Australia and around the world.
My Masterclasses, courses and workshops are helping women in businesses everywhere (and just like you!) harness the power and reach of the media to increase brand awareness, gain credibility in the industry, gain more customers and grow their sales exponentially (and the best news is, most of what I teach, can be executed within your business for little to NO PR budget at all).
LEARN MORECheck out all the latest on Instagram.
SO, YOU'RE A SMALL BUSINESS OR PERSONAL BRAND AND YOU WANT MEDIA COVERAGE TO HELP GET YOUR NAME OUT THERE, GROW YOUR CUSTOMER BASE AND GET MORE SALES?
But you have a minimal PR budget, no media contacts and no real idea where to start? I can help!
Mastering the media is simple.Ā Notice how I said simple, not easy?Ā That's right.Ā Because there's a formula to how the media works.Ā
There's a couple of other things you'll need to know too, like "What Makes a Great News Story" and I can get you started with that, right now, for FREE!
Grab my 10 News Angles The Media Loves FREE DownloadĀ below.