Media & PR for Growing Brands
BUILD TRUST, ATTRACT OPPORTUNITIES, STAND OUT
THE MASTERCLASS STARTS IN →
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Ads buy attention. Media earns trust.
Build Trust & Credibility. Make Sales.
THURSDAY 22ND OCTOBER @ 7.30PM AEDT
You're already doing the work. You've got customers, revenue and marketing in motion. Now it's time for the one thing ads can't buy: independent, respected media coverage that shows your credibility, your expertise and your passion, in the outlets your customers, buyers and investors already trust.
This is one hour of the exact media strategy I use with growing brands to get featured in the outlets that matter. And earning that coverage doesn't cost you a cent.
For founders and business owners already doing the work. You've got customers, revenue, and marketing in motion. Now you want the layer that ads can't buy: earned media that builds authority, opens bigger doors, and puts your brand in front of the buyers, retailers, investors and partners you're actually trying to reach.
This is one hour of the exact media and PR strategy I use with growing brands to get them into the outlets that matter.
REGISTER NOWWhy Media Coverage Is the Marketing Move That Pays You Back
Anyone can say they're the expert. Media coverage gets someone else to say it for you. An independent, respected source puts your credibility, expertise and passion on show, and it shapes your reputation far more than any ad. It's how you go from business owner to key opinion leader.
Then make it work twice by repurposing every feature across your marketing. And the best part? It's FREE.
What You'll Walk Out With
In this live hour, I'll show you:
- How to find the story angles inside your business that journalists actually want to run
- The pitch structure that gets you past producers, editors and features desks, even ones with inboxes full of PR agencies
- Where the real opportunities sit right now: national TV, major mastheads, trade press and industry podcasts
- How to position yourself as a key opinion leader, so the media comes back to you again and again
- How to repurpose every piece of coverage across your website, socials, emails and sales materials so it keeps working long after it's published
- How to get FREE exposure that builds credibility no ad spend can match
This is the same strategy I've used to help growing brands land coverage in Sunrise, The Daily Telegraph, Yahoo Finance, Women's Agenda, Ragtrader and beyond.
YES, I'M IN!SUCCESS SPOTLIGHT
Ali Lennard - Philosophy Australia
From no media profile to one of Australia's most sought-after founder voices, in under 12 months.
Ali is the founder and designer of Philosophy Australia, a Sydney womenswear label proudly made locally. She had built a genuine brand with a story worth telling. What she didn't have was the media profile to match.
That changed fast.
Ali has since secured coverage across:
Sunrise
interviewed twice, on small business challenges (June 2026) and capital gains tax (May 2026)
The Daily Telegraph
featured in the Back Australia campaign
The Sunday Telegraph
weekend small business feature
Yahoo Finance
quoted on payday super changes and the real cost to small business owners
You Magazine
"Why Fast Fashion Lost Its Way"
Women's Agenda
"Exhausted by trend cycles: women are done with disposable fashion" (May 2026)
Ragtrader
on rebuilding local fashion manufacturing
Onya Magazine
Onyapreneur feature
Dynamic Business
Founder Friday feature
...and more!
Beam In Business, Willoughby Living
No PR agency. No media contacts. Just a story worth telling — and the strategy to tell it.
This is what we work on in the masterclass.
Media & PR for Growing Brands
BUILD TRUST, ATTRACT OPPORTUNITIES, STAND OUT
THE MASTERCLASS STARTS IN →
REGISTER NOW00
DAYS
00
HOURS
00
MINS
00
SECS